Marketing your e-commerce website is essential to drive traffic and especially to convert visitors into customers. In a world where online purchases are continuing to grow, and the market is dominated by the likes of TakeALot and Big Retailers, it’s essential to market your site carefully. Doing so by spreading advertising across different strategies, opportunities increase, and this …
When you are selling online, think about what you would want to know about the item. Put yourself in the position of the buyer. What would you want and need to know? As well as fabulous photos, an excellent short description at the start of the text is essential. This text should address the critical …
How to Write Compelling Product Descriptions That Sell Read More »
In this day and age, the role of keywords in SEO can never be overemphasized. It has the power to take your business from ground zero to its pinnacle. Pay a lot of attention to SEO keyword. But you have to understand the dangers of outdated SEO strategies. These strategies are a time-waster—stay away from …
Writing content is not easy, but it is something that all brands are now more or less compelled to do in order to drive sales. Tell a story to make it easier and keeping up with an updated blog and sharing content that will be valuable to your buyers is now one of the biggest …
You may have come across the phrase Search Engine Optimisation, or SEO, while looking into how to build and improve your website. But what does this mean, and how can you use it? Read on for our brief but full guide on what SEO really is, and what it means for your website. What is …
If you are starting up your own business, you will no doubt have already run across countless articles advising you on SEO and how to optimise your website. The thing is, if you don’t know why you ought to be doing these things, you probably don’t have much motivation to do them! Here’s all you need …
Your SEO is the most important part of your website, as it determines how you will fare in search rankings. If you don’t have good SEO at all, then no one is going to be able to discover your website and consider shopping with you. This is a really important thing to think about, so …
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